EA teams up with ESPN
ESPN Football 2k5 is dead, so does this mean no more ESPN in NBA 2k6? Also, they can't get rid of the name Madden. The name is like a video game icon. EA Football 2006? Forget that.
EA teams up with ESPN Fifteen-year deal could mean the end of long-standing Madden football games
EA teams up with ESPN Fifteen-year deal could mean the end of long-standing Madden football games
NEW YORK (CNN/Money) – Television's leading sports network and the leading maker of sports video games have signed a long-term deal that could signal the end of an era.
ESPN and Electronic Arts today announced a 15-year partnership, giving EA access to ESPN's broadcast, print and online content - as well as its stable of personalities - for all of its sports titles. The integration of the two brands will begin in 2006.
What that will mean for EA's long-standing Madden franchise remains unknown. Madden is under contract with the game publisher through this year, but has not signed beyond that. EA said negotiations are continuing.
